SABMiller

Home | News | Shares | Calendar | Contacts |

News – latest

For the third year in a row, Backus received the distinction of Socially Responsible Company

24 December 2013

- This important recognition is awarded by Perú 2021 and AliaRSE por el Perú and the Mexican Center for Philanthropy (Centro Mexicano para la Filantropía (CEMEFI))

Lima, December 19th, 2013 - For the third year in a row, Backus was recognised with the distinction of Socially Responsible Company (ESR) due to its good business practices and commitment to sustainable development in Peru, consistent with its ten sustainable priorities. 

As it is known, this important award serves to recognise the companies committed to the integral development of the country and its communities, and the companies which establish, adopt and spread the standards of responsible performance, as well as promote a culture of social responsibility in the private sector.

It is worth mentioning that the distinction ESR® is a recognition awarded by Perú 2021 in association with AliaRSE por el Perú and the Mexican Center for Philanthropy (CEMEFI) to the companies that are members of the Patronato Perú 2021, after going through a thorough evaluation process.

Fernando Zavala Lombardi, President of Backus, pointed out that “receiving this distinction helps to confirm that Backus has a solid and consistent strategy regarding  sustainable development and it’s reflected in its policies, manuals, procedures, actions, projects and a transparent and clear system of reporting and communication. This distinction is the result of constant work that we carry out with our groups of interest internally and externally, always looking to generate shared value.”

Among the requisites evaluated to receive this accreditation are: life quality in the company, business ethics, care for the environment, and the involvement of the business in the community. This distinction is renewed every year in order to generate a process of improvement, managing the business social responsibility. Hence, it is worth mentioning Backus’ approach and initiatives for the creation of economic, social and environmental values that are within the frame of the ten priorities of sustainable development of the company.

About Backus:

Union of Peruvian Breweries and Johnston, is the brewing industry leader in Peru. It has 5 decentralised production plants in Lima (Ate), Arequipa, Cusco, Motupe and Pucallpa, it also has a malt factory and a mineral water plant. It has a portfolio of national and international brands well segmented, that serve to satisfy consumers in more than 180,000 selling points throughout the country.

Backus works with a focus in sustainable development, with the goal of generating shared value with people that are part of its value chain and the communities in which it operates. That is why all its initiatives and projects seek to generate social inclusion and strategic alliances to favour its efforts and achieve a greater impact in economic, social and environmental terms for the society as a whole.


For more information, contact with:
Cecilia Quevedo
Comunicaciones Externas Backus 3113000
César Ibargüen
LLORENTE & CUENCA
222-9491 Anexo 266

 

This SABMiller subsidiary news release has been translated from its local market language to English language for publication on www.sabmiller.com. We have attempted to provide an accurate translation of the original material but due to the difficulties of translation slight differences may exist. 

Note, the news release was first published in its local market on December 19th, 2013.

 

Back to top

Home