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Case studies

Ten Priorities. One Future.

Local action

Our approach to sustainable development is to set out an overall framework but to give our operations the flexibility to implement programmes that best meet their local circumstances.

View the case studies below to see how we implement our 10 sustainable priorities locally.

Farmers working in a field

Human rights in the Czech Republic

Poster for the 'One World' international documentary film festival

Plzenský Prazdroj is an ‘employer of choice’ in the Czech Republic. Underpinning this recognition is its ethics policy, compliance with which is overseen by a senior level Ethics Committee. This is supported by a whistleblowing line and response team which investigates unethical behaviour. Employee-elected ombudsmen proactively monitor for potential ethical and human rights issues and represent the employees’ interests.

The business has developed close working relationships with trade unions; as well as the annual collective bargaining negotiations, management meets with union representatives quarterly. In addition, a Health and Safety committee composed of employees and trade union representatives supervises working environment standards and their improvement.

The business promotes human rights beyond its own operations and is the general partner of the 'One World’ international documentary film festival, which aims to foster cross-cultural understanding and increase public awareness of human rights.

Progressive labour and workplace programmes in Peru

The Peruvian business Backus seeks to develop good relations with its employees, suppliers and other stakeholders by respecting human rights, avoiding corruption and protecting the environment.

This commitment is demonstrated through its engagement with the UN Global Compact, which in turn informs the 12 principles of the company’s human rights policy, including: fair and equal treatment; opposition to discrimination, corruption and compulsory or child labour; fair remuneration; a safe and healthy environment and union freedom.

The company’s corporative ethics programme ensures it acts in an honest, decent and transparent manner and is supported by a whistleblowing line. Backus also maintains close and constructive relationships with the seven unions that represent its employees.

In 2007 the business received the Human Resources Award from The Human Resources Institute of Universidad Ricardo Palma in recognition of its human resources management.

Working to eradicate child labour in El Salvador

Child labour is a risk in El Salvador’s sugarcane plantations where the hazardous, laborious nature of the work makes it even more important to eradicate child labour from the supply chain.

Industrias La Constancia, in partnership with The Coca-Cola Company, has been supporting a multi-stakeholder effort led by the El Salvador Sugar Association and the local government, to ensure that these children receive schooling and appropriate, less hazardous work opportunities in line with internationally agreed standards.

Work has included building awareness of the issue, monitoring the cane plantations and supporting education and alternative production projects. These are particularly important as they create viable alternatives for generating family income without relying on children’s wages. Nearly 6,000 children have so far been withdrawn from work as a result.