A new approach to ethics in Colombia
During 2007, Bavaria and the Bogotá Chamber of Commerce hosted the first ethics conference for business leaders in Colombia.
The conference brought together public and private companies as well as local and international experts, including Michael Hoffman, executive director of the Business Ethics Centre at Bentley College in the USA.
The topic is of great relevance to Colombia – while companies are aware of corporate ethics, co-operation and the sharing of best practice are limited.
At the end of the conference, participants agreed to work together to develop a new code of corporate ethics and to place such standards at the heart of their businesses.
Bavaria has since invited 50 stakeholders to work with Transparency Colombia, the Bogotá Chamber of Commerce and the Colombian think-tank, Fundación Ideas Para La Paz, to further the debate on corruption, management best practice, the challenges of operating in zones of conflict and freedom of association and human rights.