Engaging with local stakeholders
As well as our stakeholder engagement activity at a global level, our local businesses also undertake their own stakeholder engagement activities.
Over the last year, local launches of our poverty footprint study with Oxfam America and Coca-Cola were held in El Salvador and Zambia. At each event, local stakeholders from NGOs and the government were invited to discuss the report findings and the on-going work following the report's recommendations.
In Ghana, Accra Brewery partnered with the Institute of Economic Affairs (IEA) to bring stakeholders together to discuss the findings of a socio-economic impact assessment study which examined the role of our business in Ghana.
Reporting our progress
We encourage our local businesses to publish local sustainable development reports. We have produced a sustainable development report for over ten years. This year we commissioned an independent report into the future of sustainability reporting, Multiple Messages PDF (1.06Mb), which highlighted the need for aflexible, multi-channel approach to reporting.
Last year, 15 businesses published information on sustainable development, either in print or online. This year our business in Botswana published its first ever sustainable development report. This was well-received by local stakeholders and won an award for the ‘Best Corporate Social Responsibility Reporter’ at the Pricewaterhouse Coopers LLP Annual Reporting Awards in November 2011.
In Poland, Kompania Piwowarska published its sixth sustainable development report. This year, the format of the report was updated and now Kompania Piwowarska is the only brewer in Poland to report using the GRI guidelines. The report was launched at a stakeholder event which was held at an independent gallery where attendees were also able to learn how to turn old cans, bottles, crowns and other materials to make useful objects such as handbags and earrings.
This year our corporate website was judged to be the best website in the FTSE100 in a new 'Web100' index compiled by TLG, due to our 'detailed, well laid-out and intuitive' sections on corporate responsibility.
Business ethics and code of conduct
High standards of ethical behaviour and transparency underpin all that we do. SABMiller has a Code of Business Conduct and Ethics which applies to all employees across the group as well as third parties acting on our behalf. This year, we strengthened our anti-bribery procedures by introducing an Anti-Bribery Policy, which supplements and builds on the requirements of the Code, and ensures that we meet our obligations under the new UK Bribery Act 2010.
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