We want a productive world where land is used responsibly, food supply is secure, biodiversity is protected and our crops can be accessed at reasonable prices.
Today, around a billion people already go hungry, and demand for food is growing. Our business depends on the same, increasingly scarce land and water resources that local communities use for food crops.
We will support responsible, sustainable use of land for brewing crops. We are creating secure, sustainable supply chains both for malting barley (our key brewing crop) and local brewing crops such as sorghum and cassava. We are helping farmers increase profitability, productivity and social development while reducing environmental impact.
By 2020, our target is to:
Ensure the sourcing of brewing crops measurably improves both food security and resource productivity:
- Improve the barley grown per hectare, while reducing inputs such as water, energy and fertiliser, in key growing areas
- Improve productivity of other key brewing crops where we have influence
- Improve food security for small-scale farmers who supply us in emerging markets by helping them increase their incomes and food production
- Achieve local sustainable sugarcane standards for all of our sugarcane