Local view

Shalabh Seth, Managing Director, SABMiller India

Our challenge, as a country and as a company, is to build our partnerships to a scale where they can change the status quo.

India faces significant water stress across the country: not only does demand exceed supply, but water quality is declining. Some of our breweries are already feeling the impact of this, at times through water cut-offs. In-depth water risk assessments have shown that this has the potential to constrain the future growth of our business, so it is critical that we act now.

We have worked hard to reduce water usage in our breweries. Using pioneering practices and the latest technology, SABMiller India has reduced water use year-on-year, from 5.2 hl/hl in 2010 to 3.3 hl/hl in 2016.

Looking beyond our breweries, we are working with others to reduce water use in agriculture and make the surplus available to other industries and communities. Partnering with organisations such as the Confederation of Indian Industry (CII), our work has touched over 18,000 farmers with almost 62,000 hectares in 123 villages. Through demonstration farms, we have shown that new agricultural practices can help farmers reduce water use by a quarter, while also increasing incomes through improved productivity.

Our challenge, as a country and as a company, is to build our partnerships to a scale where they can change the status quo. We are determined to play our part.

Shalabh Seth

Managing Director, SABMiller India