Panama 
Performance
Current business profile
In Panama, during 2012, our lager volume growth of 2% and revenue mix benefited from the performance of premium brands, with Miller Lite and Miller Genuine Draft (MGD) showing strong acceptance amongst targeted consumers. Mainstream brands Atlas and Balboa benefited from investment behind new brand campaigns and improved in-outlet execution. Soft drinks volumes grew by 4% boosted by the milk category and a strong performance from sparkling soft drinks.
Annual Report 2012
Our Annual Report reviewing performance to 31 March 2012.
Quarterly divisional seminar
July 2011
Hosted by Karl Lippert, President of SABMiller Latin America.
Performance
Share of total beer market*
67%
* Management estimates
Volume (hl 000)
Five-year summary
| 2008 | 2009 | 2010 | 2011 | 2012 | |
|---|---|---|---|---|---|
| Lager | 1,720 | 1,726 | 1,739 | 1,745 | 1,781 |
| Soft drinks | 1,190 | 1,301 | 1,396 | 1,440 | 1,499 |
| Total | 2,910 | 3,027 | 3,135 | 3,185 | 3,280 |
Beer consumption*
82
litres per capita
* Source: Forecast figures for 2011 from Plato Logic, March 2012.
Investor relations contact
Katie Close – Senior Manager
Beer industry regional focus: Latin America
katie.close@sabmiller.com
Tel: +44 20 7659 0113
Fax: +44 20 7659 0135
Financial year 2013,
Latin America quarterly divisional seminar. 05 July 2011