The greatest contribution business can make to society is to generate inclusive growth – growing a successful, profitable business by building value chains that create jobs, drive economic growth and improve social development while using scarce natural resources efficiently.
Communities
Our prosperity is closely linked to that of the communities in which we operate. Investing in communities helps us to build strong relationships with those communities as well as with consumers and our employees.
Across the world, our businesses select projects and initiatives that are relevant to their own operations, the local community and the market in which they operate.
Priority in action
Encouraging entrepreneurship in Colombia where we brew Poker.
Community investment
US$ million
| CSI Summary | US$ million | % |
|---|---|---|
| Cash | 22.8 | 67% |
| Gifts in kind | 4.0 | 12% |
| Time (in US$) | 2.2 | 6% |
| Management costs | 4.9 | 14% |
| Total CSI | 33.9 | 100% |
'The Bavaria Foundation's entrepreneurship program is undoubtedly the most important private and integrated initiative that supports entrepreneurship in Colombia'
Camilo Montes
Director of Business Development, Ministry of Commerce, Industry and Tourism of Colombia
