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Case studies

Ten Priorities. One Future.

Local action

Our approach to sustainable development is to set out an overall framework but to give our operations the flexibility to implement programmes that best meet their local circumstances.

View the case studies below to see how we implement our 10 sustainable priorities locally.

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Colombia: Recycling partnership with Carrefour in Colombia

A recycling bank

Bavaria is part of a partnership – that we believe to be the first of its kind in Colombia – to establish a recycling programme for post-consumption packaging.

Working with CEMPRE, a not-for-profit association financed by large companies to promote a culture of reduction, reuse and recycling, the partnership will install 15 recycling centres in Carrefour supermarkets in Bogotá and Medellin. Local recycling companies – preferably small businesses – will collect material brought in by consumers and take it to the existing recycling facilities in each city, encouraging enterprise in this area.

The programme will be accompanied by a communication campaign to encourage consumers to bring the recycling material to the centres.

Czech Republic: Taking an integrated approach to packaging reduction

A man stacking boxes

Our Czech business, Plzeňský Prazdroj, recycles or reuses 92% of its packaging material returned (the Czech average is 69%), mainly through the use of returnable bottles, kegs and beer tanks. The remaining 8% consists of non-returnable bottles and cans.

Last year the business completed a lightweighting exercise to reduce the average weight of its glass bottles to 0.64g/ml.

Plzeňský Prazdroj has also taken part in a project conducted by the Ministry of the Environment to analyse the life cycle of its packaging. Packaging was tested against criteria such as global warming, ozone layer damage and acidification. Composite packaging, usually made of more than one material, had the lowest overall environmental impact, followed by returnable glass bottles. Aluminium cans had the greatest impact. The findings of this environmental impact study will be used to evaluate the current packaging mix and identify further areas for improvement.

South Africa: Lightening the PET load

Rows of PET bottles

SAB Ltd uses over 30,000 tons of Polyethylene Terephthalate (PET) to produce approximately 800 million bottles spread across Sparkling Soft Drinks (SSD’s),Flavoured Waters, Sports Drinks and Iced Tea. PET resin is made from Ethylene Glycol and Terephthalic Acid. Although “green” Glycol can be made out of a more expensive biomass e.g. sugar cane and/or its begasse waste-product, it is mostly sourced from Oil. Terephthalic Acid is made out of Paraxylene, an oil-refinery product. Therefore reducing the usage of material reduces our carbon footprint both on raw materials and on the disposal of used bottles.

During 2009 and 2010, savings were made by 1-2g on PET bottles of three different sizes. This was achieved through adapting the moulds for the bottles whilst still ensuring they would continue to retain gas and be easily stacked. Through saving 1-2g on each bottle, it is estimated that 1400 tonnes of PET are saved per year.

To continue this saving, SAB Ltd now have plans for further PET lightweighting which will aim to reduce PET usage by a further 10%, saving more than 3000 tonnes of PET a year.

Zambia: Campaign to clear up the streets

Litter-wise poster

Litter is a common problem in many communities in Zambia, a situation that is compounded by the public at large attitude towards litter that is difficult to change. National Breweries Plc supplies their product Chibuku Shake Shake in one-way traditional beer cartons which are often thrown into the streets once the beer has been consumed. In response to this, National Breweries Plc has initiated an anti-litter campaign which has included the placement of anti-litter posters in English and two other local languages.

In addition, the campaign has also included radio programmes and radio jingles in three languages in a bid to further sensitise people on the need to throw rubbish in designated areas.

For this campaign, National Breweries have worked closely with the Ministry of Local Government and Housing, the local councils and the Environmental council of Zambia.

Packaging, reuse and recycling 00:05:30

Packaging reuse and recycling. Why it's a priority for us and the action we're taking in Colombia.

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