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With a flash mob, Bavaria’s Entrepreneurs Network closed the Global Entrepreneurship Week (Translation)

24 November 2009

Bogota, November 23rd, 2009. Bavaria's Entrepreneurs Network, together with Endeavor Colombia and Universidad Jorge Tadeo Lozano de Bogotá, ended last Friday, with an outstanding flash mob1 the Global Entrepreneurship Week (, a world encounter of millions of entrepreneurs and hundreds of organizations from more than 85 countries, which seek to create awareness on the importance of entrepreneurship as a power of economic development.

The purpose of this event was to carry out a simple, innovative, high impact activity that would gather the media, as we estimate that nearly 600 entrepreneurs met at the same time.

The encounter took place last Friday, November 20th, at 12:30 p. m. at the Plazoleta de la Universidad Jorge Tadeo Lozano, and it was the official closing of this Global Entrepreneurship Week, and Colombia was exposed internationally in the largest and most innovative event of these seven days.

The event organization raffled 2 Netbooks among the first 600 participants involved in the flash mob.

Bavaria S. A. is the largest beverage company of Colombia. Its brands Águila, Águila Light, Club Colombia, Cola & Pola, Costeña, Costeñita, Peroni, Pilsen, Póker, Redd's and Pony Malta are leaders in their respective beverage categories in Colombia.

For additional information please contact:
Juan David Lee Aguirre

Phone +57-1-638 9290

Bogotá, D.C.


This SABMiller subsidiary news release has been translated from its local market language to English language for publication on We have attempted to provide an accurate translation of the original material but due to the difficulties of translation slight differences may exist.  

Note, the news release was first published in its local market on 23/11/09.

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