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Nosovice Brewery Expects 8 Thousand Visitors This Year

20 November 2008

Radegast Brewery Has Its Own Tourist Stamp

Nošovice, November 19th 2008 - Radegast brewery acquired a Tourist stamp number 1618 for its excursion tour. Nošovice brewery has become the only brewery in Moravian-Silesian Region boasting this collectible souvenir. The excursion tour through the largest Moravian brewery has attracted 7,803 visitors so far this year, which is more than in the entire 2007.

Tourist stamps collectors have another opportunity to enlarge their collection. Radegast brewery in Nošovice has now joined the list of touristically significant locations in Czech Republic carrying an original wooden stamp. It is now the first and only brewery in Moravian-Silesian Region that received the souvenir for its excursion tour.

Excursion tour of Radegast brewery attracts thousands of visitors each year. Radegast brewery manager Ivo Kaňák explains the cause for the growing interest: "Our brewery is one of a few in central Europe that allows to peak under the lid of actual beer brewing. Visiting the brewery doesn't mean just seeing the visitor center like in the majority of other breweries."

Interest in excursion of the Nošovice brewery grows significantly in recent years. While there were 6,631 brewery visitors in 2006, the number increased to 7,793 fans of the popular Czech beverage in 2007. This year the number of brewery visitors is going to exceed 8 thousand. Foreigners account for significant number of visitors with about thousand of them visiting the brewery each year.

Notes for editors:

  • With total sales of more than 10.9 million hectoliters in the year 2007 and with exports to more than 55 countries worldwide, Plzeňský Prazdroj, a. s., is the leading beer producer in Czechia and the largest exporter of Czech beer. Plzeňský Prazdroj's main brands in the Czech Republic are Pilsner Urquell, Gambrinus, Radegast, Velkopopovický Kozel and nonalcoholic Radegast Birell.
  • Plzeňský Prazdroj produces beer in three breweries in the Czech Republic - in Plzeň brewery, Radegast brewery and Velké Popovice brewery. There are 13 commercial distribution centers ensuring supply in respective regions of the republic.
  • The Plzeňský Prazdroj company fully understands its responsibility towards environment and has accepted the policy of environment protection as one of its business principles. It engages especially in care for water resources, industrial waters cleaning, minimization of CO2 and other emissions, recycling, energy savings and increasing efficiency of transport.

• Plzeňský Prazdroj, a. s., is a member of SABMiller plc, the second largest global brewing company worldwide with brewing interests or distribution agreements in over 60 countries across six continents. Pilsner Urquell is the international flagship of the portfolio of SABMiller brands.

Jiří Mareček
Press agent
+420 724 617 219

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