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Media Tour Voltic (GH) Limited Nyame Ani Plant

19 September 2012

Kumasi, Ghana. 13th September, 2012: Voltic (GH) Limited, producers of Voltic Natural Mineral Water, has today organised a media tour of its Nyame Ani Plant, Kumasi, in order for a selected group of the media to familiarise themselves with the production processes of the plant.

The exercise which was led by Mr. Raymond Mensah Gbetivi, Quality Assurance Manager of Voltic (GH) Limited, took the form of a guided tour of the plant.

Prior to embarking on the plant tour, the QA Manager explained to the team the processing stages from the boreholes, various filtration and purification stages, packaging and storage. He educated the journalists on the significant difference between purified municipal water and purified natural mineral water. He said, “Voltic Natural Mineral water belongs to the purified natural mineral water category. This is borne out of the fact that the product is naturally filtered and purified through processes without addition of chemicals or additives, from two borehole sources. The borehole sources are each 60 meters below ground level. The aquifer is rich in minerals such as Calcium, Magnesium, Iron, Nitrate, Sulphate, Potassium etc. Mechanized boreholes are constructed to draw raw water from the aquifer for filtration, purification and packaging, making Voltic a real natural mineral water.”

Mr. Gbetivi added that “It is wrongly believed that one can adopt a water treatment system used by one water producer for another. However, this is not the case; a good water treatment system is the one that considers and incorporates adequate controls to address the shortfalls of the source water quality to meet the unique needs of consumers."

During the tour a journalist said, “This is the first time I have had the opportunity to visit the Voltic (GH) Limited’s Nyame Ani Plant and I have seen all the processes that they undertake to produce quality drinking water. I am therefore confident that whatever Voltic Mineral Water I drink is of the best quality.”

Another member of the group also added that he is impressed, as the company ensures the right procedures are adhered to.

The media team expressed sincere gratitude towards the team from Voltic (GH) Limited for giving them the opportunity to acquire first-hand knowledge of the production of Ghana’s premier natural mineral water.

Voltic (GH) Limited is currently the only packaged water company in Ghana issued with an HACCP Certificate by the Food and Drugs Board(FDB). A few other companies in Ghana have also been issued with HACCP Certificates by the FDB. The issue of the certificate to Voltic (GH) Limited was preceded by training organized through the Industrial Support Services Programme (ISSP) of the Food and Drugs Board. The programme also supported the installation and audit of the HACCP system. The voluntary adoption of HACCP by Voltic Ghana Limited has great potential to increase the local market share of products from the company as HACCP positions the company above all other packaged water producing companies and assures a safer and better-quality product from the company. The HACCP system also allows access to packaged water from Voltic (GH) Limited on the international market. HACCP builds confidence in product safety, which is translated into confidence of patrons and producers alike in the product. Less consumer complaints and reduced regulatory visits to production premises are also assured.
 

Notes to editors:

About Voltic (GH) Limited (A subsidiary of SABMiller plc)

Voltic (GH) Limited, a business engaged in the bottling and distribution of Voltic Natural Mineral Water and other non-alcoholic beverages, was established in 1995 with one facility at Medie. The Company’s aim was to compete with imported mineral waters which were predominant in the Ghanaian market at the time. With the company’s commitment to quality and excellence, within three years after inception it went on to command a 65% market share in the Ghanaian mineral water market.

In 2008 Voltic installed another bottling facility at Nyame Ani in the Ashanti Region and another in Achimota for filling dispenser jars. Subsequently as part of its backward integration plans, a plant was installed in Nsawam to produce the plastic preforms that are used in Voltic’s bottling plants. This brings the total number of Voltic’s facilities to four in various locations in the country. In January 2009, Voltic (GH Ltd became a subsidiary of SABMiller Plc.

As a unique brand that has remained the market leader for the past 17 years, Voltic has become a generic name for mineral and bottled water in Ghana. It has acquired this profile by providing world-class products known for their good quality and pure natural freshness. Voltic aims to strengthen its market leadership by constantly enhancing the excellence of its products through a process of continuous reinvestment and innovative manufacturing and marketing strategies.

Voltic (GH) Limited recently sponsored the Best Reporting on Water Award at the just-ended 17th GJA Awards ceremony. The company also believes in improving the lives of the communities in which they operate. Voltic provides transport for 55 children to and from school in the Koforidua Ada and Aboabo communities in the Eastern region of Ghana. These children would otherwise have had to travel long distances on foot in order to attend school.

About SABMiller plc

SABMiller plc is one of the world's largest brewers with brewing interests and distribution agreements across six continents. The group's wide portfolio includes global brands Pilsner Urquell, Peroni Nastro Azzurro, Miller Genuine Draft and Grolsch, as well as leading local brands such as Aguila, Castle, Miller Lite, Snow Tyskie and Club. SABMiller is also one of the world's largest bottlers of Coca-Cola products.

In the year ended 31 March 2012 the group reported EBITA of US$5,634 million and group revenue of US$31,388 million. SABMiller plc is listed on the London and Johannesburg stock exchanges.


Contact details

Voltic (GH) Limited
Tel/e-mail: (030 2688851-6)
internal.communication@gh.sabmiller.com

Ms. Adjoba Kyiamah
Corporate/Legal Affairs Director 
Tel: 030 2688857
E-mail: adjoba.kyiamah@gh.sabmiller.com

Ms. Worlasi Seddoh
Corporate Communications Manager
Tel: 030 2688851-6
E-mail: Worlasi.seddoh@gh.sabmiller.com


This announcement does not constitute an offer to sell or issue or the solicitation of an offer to buy or acquire securities of SABMiller plc (the "Company") or any of its affiliates in any jurisdiction or an inducement to enter into investment activity.

This document includes "forward-looking statements". These statements may contain the words "anticipate", "believe", "intend", "estimate", "expect" and words of similar meaning. All statements other than statements of historical facts included in this announcement, including, without limitation, those regarding the Company's financial position, business strategy, plans and objectives of management for future operations (including development plans and objectives relating to the Company's products and services) are forward-looking statements. These forward-looking statements involve known and unknown risks, uncertainties and other important factors that could cause the actual results, performance or achievements of the Company to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements are based on numerous assumptions regarding the Company's present and future business strategies and the environment in which the Company will operate in the future. These forward-looking statements speak only as at the date of this announcement. The Company expressly disclaims any obligation or undertaking to disseminate any updates or revisions to any forward-looking statements contained in this announcement to reflect any change in the Company's expectations with regard thereto or any change in events, conditions or circumstances on which any such statement is based.

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This is a SABMiller subsidiary news release, it was first published in its local market on 13th September 2012.

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