Year of investment
Number of sorghum breweries
Total size of beer market (hl 000)
Formal sorghum consumption per capita (litres)
Current business profile
Chibuku Products Ltd produces the iconic regional brands Chibuku and Maheu and employs over 500 employees. It is the sole commercial producer of formal sorghum beer in the country. The majority of its products are distributed directly, with the balance getting to market through distributors.
SABMiller acquires the assets of Chibuku Products (Malawi) (CPL).
CPL's operations are merged with those of Napolo Ukana to become the sole industrial producer of formal sorghum beer in the country.
With brewing operations in Blantyre, Malawi, Mangochi and Mzuzu, CPL is owned 50.4% by SABMiller Africa, 28% by the Bowler Beverage Company Ltd (BBCL) and 21.6% by the National Insurance Company.
Share of total formal sorghum market*
* Management estimates
Volume (hl 000)
Formal sorghum consumption*
litres per capita
* Source: Forecast figures for 2011 from Plato Logic, March 2012.
Investor relations contact
Senior Manager, Investor Relations
Tel: +44 20 7659 2955
Mob: +44 75 5335 4051
Fax: +44 20 7659 0135
Sponsoring a radio show in Malawi
We promote responsible alcohol consumption in Malawi by sponsoring a weekly radio show that discourages underage drinking, pregnant women from drinking alcohol and anti-social behaviour.
Project Mama raises awareness of HIV/Aids
Over the past year a project has been undertaken in partnership with MANASO, a national networking organisation for AIDS service organisations in Malawi to train 62 mamas as peer educators at three taverns in Lilongwe.