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Ten Priorities. One Future

Fighting litter in Zambia

Advertising poster about respect for the environment

Litter has become a common problem in many communities in Zambia, a situation compounded by the inability of most local authorities to collect and manage it.

In June 2007, the Zambian president, Levy Patrick Mwanawasa, launched a ‘Keep Zambia Clean’ campaign, calling on all citizens and businesses to find ways of curbing the problem.

National Breweries supplies over five million one-way traditional beer cartons every month. These are often thrown into the streets once the beer has been consumed.

National Breweries and its packaging supplier, Nampak Zambia Ltd, have sponsored anti-litter campaigns in the three major cities of Zambia, raising awareness in local communities and encouraging the proper disposal of waste packaging. Programmes have included using local theatre groups to take the message onto the streets and have so far reached over 11,000 people.